Executive Course
Forecasting, Innovation and Technology in the Era of AI
Delivered by Durham University in Collaboration with Westone Global
A forward-looking course for leaders navigating AI, technological change and uncertain market conditions.
About the course
Practical learning for changing conditions.
Forecasts are useful only when they improve a decision. This course explores how leaders can combine evidence, scenarios and judgement without treating uncertainty as certainty.

What it covers
- ◆Forecasting and its limitations
- ◆Technology signals and market change
- ◆Scenario thinking and foresight
- ◆AI-supported analysis and judgement
- ◆Decision-making under uncertainty
What you will be able to do
- ◆Assess when a forecast is decision-useful
- ◆Interpret emerging technology signals more critically
- ◆Build and compare credible future scenarios
- ◆Use AI-supported insight without outsourcing judgement
Who should attend
Executives, strategists, innovation leaders, analysts and professionals responsible for technology-related decisions.
Programme format
Forecasting exercises, scenario development, technology cases and facilitated decision simulations.
Register your interest
Take the next step.
Register your interest and the Westone team will contact you with availability and booking information.
